Aneel – Medium

Aneel

What You Have To Get Right When You Go To Market

Working at or with 35+ early stage B2B software companies keeps teaching me the same lessons over and over again

5 min readApr 27, 2021

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What You Have To Get Right When You Go To Market

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Aneel

How to be the first product marketer

Being the first in a role is hard. Make a meaningful impact, fast.

7 min readDec 23, 2020

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How to be the first product marketer

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Aneel
in
HackerNoon.com

Marketing 403 for Engineers: Answering Founder FAQs

Most often asked marketing questions from startup founders and others in 2019

6 min readDec 27, 2019

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Marketing 403 for Engineers: Answering Founder FAQs

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Aneel
in
HackerNoon.com

Marketing 402 for Engineers: Diagnostics & Troubleshooting

Diagnosing go to market issues and understanding debugging vectors

7 min readSep 29, 2019

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Marketing 402 for Engineers: Diagnostics & Troubleshooting

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Aneel
in
HackerNoon.com

Marketing 401 for Engineers: Stages of Going to Market

What to expect and when to expect it

10 min readAug 6, 2019

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Marketing 401 for Engineers: Stages of Going to Market

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Aneel
in
HackerNoon.com

Marketing 303 for Engineers: Understanding Pricing

The marketing impact of pricing

8 min readJul 8, 2019

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Marketing 303 for Engineers: Understanding Pricing

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Aneel
in
HackerNoon.com

Marketing 302 for Engineers: Hiring Marketers

Navigating hiring tradeoffs

12 min readJun 2, 2019

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Marketing 302 for Engineers: Hiring Marketers

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Aneel
in
HackerNoon.com

Marketing 301 for Engineers: Strategy & Planning

Turning business goals into marketing reality

7 min readMay 15, 2019

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Marketing 301 for Engineers: Strategy & Planning

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Aneel
in
HackerNoon.com

Marketing 204 for Engineers: Generating Demand

How to go about finding customers

9 min readMay 3, 2019

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Marketing 204 for Engineers: Generating Demand

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Aneel
in
HackerNoon.com

Marketing 203 for Engineers: Supporting Sales

What it takes to win customers

8 min readApr 10, 2019

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Marketing 203 for Engineers: Supporting Sales

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Aneel

Aneel

I investor @crane_vc @mycelial | advisor @timberdotio @mondoolabs ++ | angel @MeetHarlow | staff @honeycombio @signalfx @gartner_inc @cisco @ib

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